14th Aug 2025

RM1,300* per-participant, HRDC Claimable
RM1,000* per-participant, for non-HRDC Claimable

*Inclusive of 8% SST & 1x Ticket to Awards Night Dinner on 15 August 2025

Sheraton Petaling Jaya Hotel

Festival Highlights

Keynote Session

Insights from leaders who are shaping the future of media and marketing

Panel Discussions

Emerging trends and future opportunities in the media and marketing landscape

Dynamic Speakers

Witness compelling arguments and counterarguments on key industry issues

Whats happening for msa festival 2025

Discover This Years Sessions

Connected in Rhythm: Lessons from the Orchestra
What can an orchestra teach us about working together in today’s interconnected world?
Crafting Connections in Chaos
In an age of information overload and constant change, how can brands foster genuine connections?
Why We Click?
What makes content, brands, and ideas instantly engaging?
Does Global Storytelling Dilutes or Enhances Local Authenticity?
Does a universal brand narrative weaken cultural identity, or does it amplify local voices on a global stage?
Numbers That Speak
In today's data-driven world, numbers tell a powerful story—if we know how to listen
What Makes Partnerships Successful and Sustainable?
Strong partnerships go beyond contracts—they thrive on trust, shared goals, and long-term value
The AI Leap: A New Era of Possibility
The media landscape is undergoing a seismic shift, fueled by AI
Breaking Through The Noise
In an age of constant information overload, how can brands capture attention and stand out?
People and Media in Harmony
As media evolves, brands must balance consumer needs, media platforms, and personalized messaging.

more to be announced soon!

Stay tune for more updates!

Explore the latest trends, exchange insights and foster meaningful collaboration

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Why You Don’t Want To Miss This Event

Insights, Inspirations & More!

panel discussions

Sharing diverse perspectives leads to insightful conversation and learning.

networking

Connect with industry professionals for career opportunities and knowledge-sharing.

exhibitor booths

Industry exhibitor booths showcase latest products and services for media & marketing.

Ideas & inspiration

Designed to inspire you to leave with new ideas to take your work to the next level!

Media agencies, clients and those interested should join the festival to access cutting-edge insights, learn from industry leaders and connect with a diverse community of professionals in the media and advertising industries.

Sponsors

Festival FAQs

The festival is ideal for all media agencies, clients & media owners and anyone who is looking to grow their knowledge in media and marketing.

To register for the festival, please visit our registration page via link on the website. You'll need to provide your contact details, choose your preferred sessions, and complete the registration to secure your spot.

Yes, the conference is HRDC claimable for Malaysians only. Download the process flow for HRD Corp claims application and reimbursement here.

Yes. With the purchase of a ticket, one (1) seat will be provided for MSA Awards Night Dinner 2025. Dresscode: Cocktail attire.

Yes, we offer various sponsorship packages and exhibitor booth options. If you're interested in becoming a sponsor or exhibitor, please visit the "Sponsorship" page on our website for more information and contact details or email: amy.tan@macomm.com.my ​

To receive the latest updates, news, and announcements about the conference, follow us on our social media channels!

Established on 19 December 2003, the Malaysian Media Specialists Association (MSA) aims to help and support those agencies that specialize in providing media research, strategic planning, media negotiation and placement services. The Media Specialists Association has over 20 members. MSA also plays a significant role by providing a common platform to discuss and resolve issues facing the industry today and in the future.

Get Involved

Be part of the future of media by being a sponsor

Secure your spot

A day of inspiration, learning and networking

More Coming Your Way

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